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【With the same author name:【Zhang Caiyun】 Found 2 articles】 /Page Order by: Asce Desc

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MARKETING | F270

The Effect and Mechanism of COO Identity Strategies for Chinese Overseas Brands: A Cross-country Comparative Study of the Vietnamese Market and the Japanese Market

Shi Zhuomin, Zhang Caiyun, Wu Liangyu, et al

As China is deeply integrated into the global economic system and trading system, Chinese enterprises and Chinese brands are going overseas. To integrate into the global economy, Chinese b...

First published at: Dec 20, 2023

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doi:10.16538/j.cnki.fem.20230421.304

Foreign Economics & Management, Vol. 45, Issue 12, pp. 96 - 117

| F205

Performance Evaluation and Environmental Governance: From a Perspective of Strategic Interaction between Local Governments

Zhang Caiyun, Su Danni, Lu Ling, et al

At present, China’s environmental problem has become a problem that has to be solved on the road to the healthy development of the economy and society. Under the Chinese style of dec...

First published at: May 01, 2018

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doi:10.16538/j.cnki.jfe.2018.05.001

Journal of Finance and Economics, Vol. 44, Issue 05, pp. 4 - 22

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